YFOY was founded to share Nicole’s tried and true secrets to looking and feeling youthful, beautiful, and confident with women all over the world. Balancing a successful career as a model, business owner, and most difficult of all, a proud mother of five, Nicole knows the importance of finding time for yourself and that feeling and looking good doesn’t mean you have to stop living your life. Nicole knows that with a dedication to putting in the work and having confidence in yourself, your age and society’s expectations don’t define who you are, how you should look and feel, or the life you should live. YFOY is about embracing who you are and owning it. There’s no need to search for the Fountain of youth, it’s already within each of us!